Pressto Magazine
Brand/Contents
Design by Dain Kim, Chaerin Kim, Yungjoo Lee
Pressto Magazine is a fast-paced, Instagram-based digital magazine that shares Korean culture with the world. Just like the name Presto, it’s all about quick, nimble storytelling — especially in the ever-evolving world of K-pop.
I designed a clean and flexible branding system that can live pretty much anywhere. From the logo to the layout, everything was built to be simple, sharp, and super easy to work with. To make content creation even smoother, I developed a design system that keeps things consistent but never boring.
This project reflects these approachs: playful, clear, and open — no hard edges, just good design that moves with the rhythm of culture.